Project implementation stages
All devices were connected to the SmartPlayer platform. They are now managed remotely from a single control center. This eliminated the need for manual updates and external storage devices.
Next, a content management structure was established, taking into account the roles of different departments. HR and marketing teams create content, while the technical team is responsible for publishing it without being involved in the creative process. The platform supports this workflow without adding unnecessary complexity.
The client’s office uses both standard displays and complex configurations — for example, entrance areas with screens of different sizes and orientations. Each device operates according to its own scenario depending on the zone.
In entrance areas, screens display visually focused content, including seasonal activities and holiday greetings. In lounge areas and coffee points, displays are used for internal announcements and updates. In sports and kitchen areas, informational and motivational content is broadcast.
Content from the HR department is also displayed: company news, event calendars, employee поздравления (congratulations), event reports, as well as informational and training videos.